Time Warner Cable to Offer Free mun2 Preview for
World Cup Qualifier to Subscribers on Channel 24
Columbus, OH – Time Warner Cable announced today it will offer mun2, Telemundo’s Latino youth cable network, as a free preview on Aug. 12 on channel 24 for the Rumbo Al Mundial World Cup qualifier: Mexico vs. USA.
“We are excited to give area soccer fans the chance to see this great game,” said Time Warner Cable Mid-Ohio Division Regional Vice President Mark Dunford. “And we are happy to partner with Telemundo and mun2 in this effort.”
This will be the first-ever live sporting event to air on Telemundo and mun2 simultaneously, and the first time mun2 will broadcast a major sporting event. Coverage will begin at 3:55 p.m. on mun2. The network will offer exclusive game announcers, graphics and an English-language feed for this novel mun2 television event.
"We are pleased to join with Time Warner Cable, a valued distribution partner, to air a live sporting event on Telemundo and mun2 simultaneously in Spanish and English,” said Mary Murano, Executive Vice President, TV Networks Distribution, NBC Universal. “Making the highly anticipated USA vs. Mexico soccer rivalry available for free is a unique opportunity for viewers to see the game and sample mun2’s programming.”
Mexico's World Cup qualifying match against the U.S. on Aug. 12 will be the latest installment in an ongoing rivalry between the two nations. Coverage of the game on mun2 will be called “Showdown at the Azteca.” mun2, the lifestyle cable network for bicultural Latinos 18-34, recently surpassed 32 million U.S. households in national distribution and is carried by numerous major Multichannel Video Programming Distributors (MVPDs) on digital basic packages in the top media markets.
The broadcast of the game will be preceded by a special edition of “The mun2 Shuffle.” The show will have pre-game fun facts and taped music performances. Immediately following the game, mun2 will also air a special "mun2 presents- The Best of mun2" This show will give Time Warner Cable subscribers highlights of all of mun2’s original shows like “The Chicas Project,” “The mun2 The Hook Up,” “Reventon Countdown” and “18 and Over” among others.
mun2 is regularly found on channel 802 as part of the Sabor Latino package on Time Warner Cable. mun2 (moon-dos) is the lifestyle cable network for today's culture connectors (C2s) – bicultural Latinos 18-34. As the bilingual network that amplifies the Latinos experience, mun2 is culturally-grounded and reflects the best of both worlds – mun2 is uniquely American. From reality to music, on-air to digital, mun2 creates original content across a multi-screen platform. As the only nationally measured bilingual cable network by Nielsen NTI, mun2 has an increased distribution to over 30 million households, and is a part of the Telemundo Communications Group, a division of NBC Universal.
Time Warner Cable is the second-largest cable operator in the U.S., with technologically advanced, well-clustered systems located in five geographic areas — New York State (including New York City), the Carolinas, Ohio, southern California (including Los Angeles) and Texas. Time Warner Cable serves more than 14 million customers who subscribe to one or more of its video, high-speed data and voice services. Time Warner Cable Business Class offers a suite of phone, Internet, Ethernet and cable television services to businesses of all sizes. Time Warner Cable Media Sales, the advertising arm of Time Warner Cable, offers national, regional and local companies innovative advertising solutions that are targeted and affordable. More information about the services of Time Warner Cable is available at www.timewarnercable.com, www.twcbc.com and www.twcmediasales.com
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